The Growth Architect for Data-Driven Brands.
I develop full-funnel marketing strategies that turn real business problems into measurable growth, leveraging over 5 years of experience in data, strategy, and execution.
- Search & Acquisition: SEO, Paid Ads
- Customer Lifecycle: SaaS Marketing, Automation
- Performance & Efficiency: Conversion Rate Optimization
Let’s Elevate Your Brand!
- About Me
I blend a technical foundation with creative marketing to drive growth. With over 5 years of experience, I’ve helped startups and global brands across India, the US, the UK, the UAE, and Australia, achieve measurable digital success.
My expertise spans SEO, SEM, and content marketing, with a specialization in product positioning for SaaS and legal-tech platforms. I focus on crafting data-driven strategies that solve real business problems, from improving search rankings to boosting lead generation.
- 5+ years of digital and product marketing experience
- Worked with over 15 global clients/brands
- Skills & Tools
Hands-on expertise with modern marketing platforms, tools, and performance-driven techniques.
Skills & Expertise
Core Marketing Expertise
- SEO & Content Strategy
- Paid Ad Campaigns
- SaaS Product Marketing
Growth & Performance
- Conversion Rate Optimization (CRO)
- Marketing Automation
- Analytics & Reporting
Professional Skills
- Communication & Problem-Solving
- Time Management & Project Leadership
Tools & Platforms:
Analytics & Reporting
- Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz
Paid Ads
- Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads
Marketing Automation & CRM
- HubSpot, Zoho CRM, Salesforce, ActiveCampaign, Zapier
Design & CMS
- Canva, Figma, WordPress, Shopify
Productivity & Project Management
- Notion, ClickUp, Google Workspace, Slack
- Work Experience
Proven track record of managing high-impact campaigns across SaaS, legal tech, and service industries.
Mar 2025 – Present
Digital Marketing Manager
- 1Trooper - India
Sep 2024 – Dec 2024
Digital Marketing Executive
- BritApp Systems Pvt Ltd – Chennai
Jun 2023 – Jul 2023
SEO/SMM Expert
- MapsCrew - Panchkula, Haryana (Remote)
Dec 2022 – Mar 2023
Lead Generation Executive
- Phantom Digital Effects Ltd – Chennai
Dec 2020 – Mar 2022
Digital Marketing Specialist
- 3Sixty iT Solutions – Surat, Gujarat
Sep 2018 – Oct 2019
Digital Marketing Executive
- Dot Com Infoway Ltd – Madurai
Aug 2017 – Feb 2018
Technical Writer
- Elysium Technologies Pvt Ltd – Madurai
Jul 2014 – Nov 2014
Lecturer
- Bhajarang Engineering College – Veppampattu, Thiruvallur District
Let’s Grow Your Brand Together
Looking to improve your digital presence or launch high-performing campaigns? I’d love to collaborate.
- My Projects
Marketing campaigns and optimization projects that boosted visibility, engagement, and ROI across global markets.
1Trooper – India | U.S.A
1
- Led digital marketing for Identity Governance, SoD, and License modules
- Managed LinkedIn Ads, SEO, and lead generation workflows
- Improved keyword rankings, domain visibility, and CRM automation
BritApp Systems – India | UK
- Executed SEO/content strategy for 4 SaaS & legal-tech domains
- Built backlinks and improved local SEO for Aramm Legal (UK)
- Managed Google & LinkedIn Ads, reworked landing pages for TimeSeel
2
MapScrew – India
- Developed full SEO strategy and site structure for SaaS launch
- Implemented geo-targeted keywords for UK visibility
- Indexed and optimized pages with strong on-page SEO
3
Dot Com Infoway – India | USA | Australia
- Built 250+ backlinks via outreach and listing campaigns
- Managed internal SEO, whitepapers, and Quora engagement
- Boosted authority and visibility across 3 global regions
4
Illinois Institute of Technology – India | USA
- Achieved 275 conversions in 6 months
- Increased referral traffic by 492 users
- Grew content page views by 30.77%
5
Well Aliments LLC – USA
- Improved 40+ keyword rankings and built 75 backlinks
- Achieved 13.3% growth in organic traffic
- Attracted 767 new users and 1,155 sessions
6
The Museum Outlet – USA | India
- Increased referral traffic and sales by 20%
- Contributed to 8–10% company growth
- Strengthened ad & referral campaign strategies
7
Motor Uncle – India
- Performed full SEO audit and UX testing
- Improved on-page SEO and technical health
- Managed branded social content
8
Open Rainbow – USA
- Ran paid campaigns on Google, LinkedIn, Reddit, Facebook
- Optimized metadata and improved search visibility
- Targeted B2B SaaS audience with refined ad targeting
9
3Sixty iT Solutions – India
- (Systrix IT - UAE)
- Reduced bounce rate from 63% to 46%
- Achieved Top 5 keyword rankings
- Increased leads by 12% and retention by 3%
10
- Education & Certifications
Strong academic foundation backed by industry-recognized certifications in marketing and product strategy.
- Education
M.E. – Communication Systems, K.L.N. College of Engineering, Madurai (2013)
B.E. – Electronics & Communication Engineering, SACS MAVMM College, Madurai (2011)
- Certifications
Product Management Course, Growth School – Feb 2024 to Jul 2024
Digital Marketing Training, DigitalDeepak.com, Bangalore – Mar 2020 to Apr 2020
- Internship
Pixel Track Digital Pvt. Ltd., Bangalore – May 2020 to Aug 2020
